ASA chairman to chair DMA awards judging

By Daniel Farey-Jones, campaignlive.co.uk, Monday, 05 September 2011 10:32AM

Lord Smith of Finsbury, chairman of the Advertising Standards Authority and former Labour secretary of state for the Department of Culture, Media and Sport, has been appointed chair of judges for the 2011 DMA Awards.

Lord Smith: ASA chairman to chair the judging of the 2011 DMA Awards

Lord Smith: ASA chairman to chair the judging of the 2011 DMA Awards

He will oversee the rigorous DMA judging process, which involves more than 200 industry experts from client companies, suppliers and agencies.

He will also lead the final Grand Prix judging process, during which an overall champion is selected from among the Gold winners.

Smith said: "I know just how much a DMA Award is valued by the winners. I’m really looking forward to engaging with the wealth of exciting creative work which always emerges during the DMA Awards."

Previous chairs of judges have included Rory Sutherland, vice-chair of Ogilvy Group UK, and film producer Lord Puttnam.

Mike Colling, chair of the DMA Awards Committee, said: "It’s a great honour that Lord Smith has agreed to chair the DMA Awards judging. His outstanding insight and industry expertise mean that he is ideally positioned to guide and advise the judging panel."

The winners of the 2011 DMAs will be announced at the Awards Presentation Ball to be held at Old Billingsgate in the City of London on 7 December.

Agencies and brands have until Friday (9 September) to submit their entries.

Entries will be judged in October. Each campaign is judged individually and then by group discussion on three key criteria: strategy, creativity and results.

For the first time, the 2011 DMA Awards are sponsored by TNT Post.

This article was first published on campaignlive.co.uk

X

You must log in to use Clip & Save

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Additional Information

Campaign Jobs