Wiltshire Farm Foods 'taking care of mealtimes' by DCH

It is DCH's first work for the brand after winning the business in a five-way pitch in August.

The campaign consists of two 40-second and two 30-second TV spots, alongside a series of national press ads.

The TV work will air nationwide on channels including ITV, Channel 4, E4, More4, Yesterday, ITV2 and ITV3.