Dixons 'Return Of The Jedi' by M&C Saatchi

The 40-second ad will be supported by online advertising, as well as point-of-sale, social media, CRM and PR activity, and follows last year’s campaign that featured the Star Wars favourites C-3PO and R2-D2 browsing a Megastore.   

Credits

Dixons retail marketing director
Copywriter
Art director
Planner
Media agency
Media planner
Production company
MJZ
Director
Audio post-production
Post-production

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