Nick Emery appointed chief executive of Mindshare Worldwide

Nick Emery has been appointed chief executive of Mindshare Worldwide, succeeding Dominic Proctor who moves to the newly created position of president of WPP's GroupM.

Nick Emery: becomes chief executive of Mindshare Worldwide
Nick Emery: becomes chief executive of Mindshare Worldwide

Emery currently leads strategy, client service and product development for Mindshare globally and is also the chief strategy officer for GroupM worldwide.

Emery and Proctor have worked together since Mindshare was founded as a global network in 1997. Emery will now focus solely on Mindshare and its clients.

He set up Mindshare with Proctor in 1997 as strategic development partner for Mindshare Worldwide. In his new role, he will take over responsibility for the agency's activities in 112 countries, overseeing more than 5,000 employees.

Emery's career began in the media department of Ogilvy in 1992 and he rose to become the European planning director and deputy managing director of the network.

The latest announcement was made by GroupM Global CEO Irwin Gotlieb, who now steps up to the position of chairman of GroupM. Proctor will continue to report to Gotlieb.

Emery said: "I'm delighted to be taking on this role at this exciting time in the agency's evolution.

"Mindshare's agenda continues to focus on innovation, technology and added value to our clients, and we want to build on the successes of recent years. The success of Mindshare has always been built upon our network, teamwork and willingness to embrace change.

"We will continue to increase investment in a diverse and talented team across a global network that is second to none. We're confident that our clients and staff will prosper as a consequence of these changes – our rate of growth and the complexity of our business require that we constantly evolve."

Proctor said: "I am delighted that Nick has agreed to take over. Nobody has done more than him to help build Mindshare and I know that the agency will go from strength to strength under his leadership."

Emery was also one of the key orchestrators of Mindshare's global restructure that kicked off in April 2008.

One of his first tasks will be to address the $3bn global Unilever media review. The account is currently split between Mindshare, PHD and Initiative in different territories. Mindshare holds the prestigious Western European media business for the FMCG giant.

Follow Mark Banham on Twitter @Banham72


Topics

Subscribe to Campaign from just £57 per quarter

Includes weekly and quarterly print issues, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

MOST READ

BBH deputy ECD Caroline Pay exits
Share

1 BBH deputy ECD Caroline Pay exits

Bartle Bogle Hegarty has parted company with its deputy executive creative director Caroline Pay and has promoted Ian Heartfield, creative managing partner, and Anthony Austin, chief executive of Black Sheep Studios, to take over as joint deputy ECDs.

Just published