Grammy Awards 'we are music' by TBWA\Chiat\Day Los Angeles

Campaign Work, Monday, 13 February 2012 11:42AM

The Recording Academy has unveiled its campaign for the 54th Annual Grammy Awards (which aired on CBS on Sunday), created by TBWA\Chiat\Day Los Angeles.

  • Adele.jpg

    Adele.jpg

  • Bon-Iver.jpg

    Bon-Iver.jpg

  • Gramophone.jpg

    Gramophone.jpg

  • Paul_McCartney.jpg

    Paul_McCartney.jpg

  • Skrillex.jpg

    Skrillex.jpg

  • Foo-Fighters.jpg

    Foo-Fighters.jpg

  • Tune-In.jpg

    Tune-In.jpg

of

The campaign, which features print, outdoor, digital, TV, a mobile app and an interactive microsite, uses technology to visualise music.

This marks the fifth consecutive year that TBWA\Chiat\Day LA has created the marketing campaign for the awards.

This article was first published on Campaign Work

X

You must log in to use Clip & Save

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Additional Information

Campaign Jobs