RKCR/Y&R, Mother, DDB UK, and Adam & Eve win at inaugural Music & Sound Awards

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Walk of shame: Harvey Nichols spot earned honours for DDB UK
Walk of shame: Harvey Nichols spot earned honours for DDB UK

Rainey Kelly Campbell Roalfe/Y&R, Mother, DDB UK, and Adam & Eve were among the winners at the inaugural Music & Sound Awards.

Mother's Stella Artois "quest" spot won in the best original TV and cinema composition category, and DDB UK's Philips "darkroom" triumphed in the best original composition for non-broadcast and viral advertising category.

In the best sound design category, Wieden+Kennedy was victorious in non-broadcast or viral advertising for its Nike 360 "control". Adam & Eve won in cinema for Phones 4U "little girl", Fallon won in radio for Cadbury Highlights "let's make some Highlights" and W+K won in TV advertising for Lurpak "kitchen odyssey".

In the best sync category, DDB UK won in cinema for the Harvey Nichols "walk of shame", while Rainey Kelly Campbell Roalfe/Y&R won for BBC "remarkable moments" in re-records and adaptions, and Virgin Atlantic "it" in television advertising.



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