Tesco 'glide' by The Red Brick Road

The campaign spans TV, cinema, press, outdoor and digital. "Glide" features a mum who seamlessly deals with the challenges life throws at her while looking stylish.

The TV work was created by Mark Slack and Gemma Phillips, and directed by Henrik Hallgren through Rogue.

Credits

Marketing director for clothing
Business director
Senior account manager
Agency planner
Agency producer
Production company
Director
Producer
Director of photography
Editor
Post-production
MPC
Music (if composed/mixed)
Audio post-production

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