Pepsi enters top 10 grocery brands but Coke still number one

Pepsi has joined the UK's list of top 10 grocery brands for the first time, after it boasted a 10% sales increase over the past year but rival Coke is still number one.

Pepsi: joins UK's list of top 10 brands
Pepsi: joins UK's list of top 10 brands

Sales of Pepsi rose by £30.2m to £328.7m in the past year, placing it at number 10 in the UK’s biggest selling grocery brands, up one place from last year, according to Nielsen data.

It was the only new brand to enter the top 10, as every other brand kept its same position as last year.

Coca-Cola remained top with sales of £1,14m, up £74.3m on 2011, followed by Warburtons, Walkers Crisps, Cadbury Dairy Milk, Hovis, Kingsmill, Nescafé, Lucozade, Andrex and Pepsi.

Britvic named Coca-Cola as the most popular take-home brand in its 2012 Soft Drinks Report, growing 7% in value to £1.1bn, while Pepsi came in second, with an overall sales increase of £328.7m.

Follow Loulla-Mae Eleftheriou-Smith on Twitter @LoullaMae_ES

Topics

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
The top 10 brands favoured by Remainers and Brexiters
Shares0
Share

1 The top 10 brands favoured by Remainers and Brexiters

Marketers can learn about our divided nation by examining the brands that appeal across the voting referendum voting split, says Emily James, chief strategy officer at Rainey Kelly Campbell Roalfe/Y&R.

Just published