Volkswagen 'don't make up and drive' by DDB Tribal

The tutorial is called ‘a crash course to shine’ and by shocking the viewer Volkswagen hopes to raise awareness of the fact half a million crashes are caused in the UK every year by women putting on their make up while driving.

Art direction was by Lilli Langenheim, the copywriting was by Valerie von Meiss and Lennart Frank and the film was directed by Milo at MR. BOB Films.

Credits

Chief creative officer
Creative direction
Art direction
Account manager
Agency producer
Production
Film production
Producer
Director
Artist & styling
Project management
Camera & light design
Set maker
Post production

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