Gosling joins TBWA to improve process

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Andrew Gosling: seeks to improve TBWA's creative output
Andrew Gosling: seeks to improve TBWA's creative output

TBWA\London has hired the former MCBD creative services director Andrew Gosling for the same role.

Gosling, who has been in the advertising industry for 20 years, will be responsible for improving TBWA's creative output.

He will achieve this through a combination of ensuring efficient workflow procedures are in place and overseeing the forward-planning of the agency's creative department.

He will report directly to the TBWA\UK president, Robert Harwood-Matthews.

Before MCBD, where he spent 12 years, Gosling worked at Abbott Mead Vickers BBDO.

Gosling said: "TBWA\London is a growing agency and I'm thrilled to be a part of it. It's an exciting place to be."

Harwood-Matthews added: "Andrew was the perfect candidate for this role. He is a true expert in the challenges of multidisciplined marketing and brings 20 years' agency experience."

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