Time Out to go free on 25 September

Time Out, the London-based listings magazine, has named Tuesday 25 September as the day it will start being distributed for free.

Time Out: free from 25 September
Time Out: free from 25 September

The first issue will have 72 pages and according to one media agency source will have a distribution of 180,000 copies.

A Time Out spokeswoman said the target distribution was 305,000 copies within three months.

The title will be aimed at men and women aged between 20 and 45 and printed on Holmen View paper, which is described by the manufacturer as an "uncoated paper with a level of print gloss".

The size of the magazine will change with one agency source describing the new format as the same size as Shortlist.

The London edition posted its last circulation audit as a £3.25 magazine with average issue newsstand sales below 11,000 and subscriptions of 32,244 during the January - June 2012 period.

Topics

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Brands that forge an emotional tie are best protected from copycats
Shares0
Share

1 Brands that forge an emotional tie are best protected from copycats

Forging an emotional tie with consumers is one of the strongest ways to protect your brand. Products can be copycatted, but the distinctive identity of a true brand can never be replicated argues Nir Wegrzyn, CEO of BrandOpus.

Just published