Turkey of the Week - Grey Toronto's/Captain Morgan Spiced Rum

Be the first to comment

Ian Darby feels nauseous after sitting through Grey Toronto's spot for Captain Morgan Spiced Rum, which is now airing on UK TV:

"This ad, featuring four egregious men creating lame diversions for their female partners so they can go to a bar to hang out, does nothing for the brand. The scenario is laughable and the characters become more dislikeable as the spot progresses. The brand seemed to ditch this laddish approach with its recent US ads but, in the UK, we still have to watch this rubbish."

SUBSCRIBE TO CAMPAIGN

Only £57 for 3 months

Includes every print & iPad edition, plus full access to Campaign online and other Brand Republic sites.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Campaign Jobs

Thousands of jobs across advertising, creative, marketing and media

Premier League gives lion a makeover as it waves goodbye to Barclays
Share

1 Premier League gives lion a makeover as it waves goodbye to Barclays

The Premier League has launched a more colourful brand identity built around its lion icon as it plots a future without a corporate sponsor for the first time in 23 years.

The end of false recognitions
Shares0
Share

1 The end of false recognitions

You'll be seeing less work from DDB at award shows in 2016. Here's why.

Just published