Turkey of the Week - Wieden & Kennedy Portland/Facebook

campaignlive.co.uk, Thursday, 18 October 2012 08:00AM

Anne Cassidy cringes at the Facebook ad "the things that connect us", by Wieden & Kennedy Portland:

"This spot is a litany of tenuous similes. The hilarity starts when, after talking about chairs, the narrator asserts: 'That is why chairs are like Facebook.' And basketball, bridges, doorbells and aeroplanes are all like Facebook, apparently. Whoever thought it was a good idea to slap on a tacky shot of hands embracing at the end should be forced to watch this on a loop as punishment."

This article was first published on campaignlive.co.uk


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