WCRS hands tech role to Anderson

WCRS has hired Jason Anderson to the new role of head of creative technology.

Jason Anderson: oversees WCRS projects that use technology
Jason Anderson: oversees WCRS projects that use technology

Anderson will be tasked with overseeing all WCRS projects that use new technology and lead its 30-strong creative technology team.

He will also work with the creative department to ensure new technologies are part of the creative process.

Anderson joins from Profero, where he spent three years as the creative technology director working on brands including Marks & Spencer, Johnson & Johnson and Barclays.

He was responsible for the Mini world-record digital campaign that saw 6,000 people digitally crammed into a car to promote the launch of the Countryman.

Matt Edwards, the chief executive of WCRS, said: "Combining our creative firepower with Jason's know-how and experience is an exciting prospect."

Anderson has previously worked at Publicis, the BBC and IconMediaLab.

Topics

Subscribe to Campaign from just £57 per quarter

Includes weekly and quarterly print issues, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

MOST READ

BBH deputy ECD Caroline Pay exits
Share

1 BBH deputy ECD Caroline Pay exits

Bartle Bogle Hegarty has parted company with its deputy executive creative director Caroline Pay and has promoted Ian Heartfield, creative managing partner, and Anthony Austin, chief executive of Black Sheep Studios, to take over as joint deputy ECDs.

Just published