Bauer Media appoints first editor-in-chief across parenting titles

Bauer Media has appointed former She magazine editor Claire Irvin as its first editor-in chief across its parenting portfolio of titles.

Claire Irvin: appointed editor-in-chief for Bauer Media's parenting titles
Claire Irvin: appointed editor-in-chief for Bauer Media's parenting titles

Irvin has joined from rival magazine publisher Hearst UK, where she worked as editor of She before its closure last year.

She has also been editor of Sugar and ELLEgirl, editor-at-large of Grazia and acting editor of Company.

In her new role, Irvin will work across the titles, Mother & Baby and Pregnancy & Birth, and the online brand www.askamum.co.uk.

Additionally, she will work on StorkUp, the digital start-up in which Bauer has invested that showcases baby and children's products available online.

Bauer Media said that Irvin will oversee a modernisation strategy in its approach to creating digital content, with a rage of apps planned to launch, along with tablet editions.

Subscribe to Campaign from just £57 per quarter

Includes weekly and quarterly print issues, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
BBH deputy ECD Caroline Pay exits
Share

1 BBH deputy ECD Caroline Pay exits

Bartle Bogle Hegarty has parted company with its deputy executive creative director Caroline Pay and has promoted Ian Heartfield, creative managing partner, and Anthony Austin, chief executive of Black Sheep Studios, to take over as joint deputy ECDs.

Agencies' anger at failure of Stronger In campaign
Shares0
Share

1 Agencies' anger at failure of Stronger In campaign

"We failed the country, we could and should have done better." So says one senior advertising executive involved in the Britain Stronger In Europe campaign.

Just published