Audi UK marketing boss departs

Audi UK head of marketing Dominic Chambers has left the Volkswagen-owned car marque.

Dominic Chambers: leaves Audi
Dominic Chambers: leaves Audi

The former LG Electronics and Vodafone marketer is understood to have left the manufacturer last month without a job to go to. An Audi spokeswoman refused to confirm whether the brand would be hiring a replacement.

In the interim, Audi’s UK director Martin Sander, himself a former marketer for Audi North America, will oversee marketing, with support from national CRM and centre marketing manager Sarah Cox.

Chambers joined Audi in July 2011 as the replacement for Peter Duffy, who had left the previous year to join easyJet. He had previously held senior marketing roles at Seagram, Warner Home Video and Uniqlo.

While in the role, Chambers had expressed a desire to bring Audi’s "Vorsprung Durch Technik" strapline, telling Marketing he would "ensure it features more heavily and is a core part of the creative brief".

He also oversaw campaigns for Audi’s A6 Avant and A3 sedan model. The latter, by Bartle Bogle Hegarty, emphasised that the A3 is "uncluttered" when compared with rival cars.

Audi is currently holding a review of its UK digital agency arrangements. The pitch is being handled by Agency Insight and Hugh Fletcher, the national digital manager for Audi UK.

Topics

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Sainsbury's moves £60m ad account to Wieden & Kennedy
Share

1 Sainsbury's moves £60m ad account to Wieden & Kennedy

Sainsbury's has moved its £60m advertising account into Wieden & Kennedy, ending its 35-year-relationship with Abbott Mead Vickers BBDO.

The top 10 brands favoured by Remainers and Brexiters
Shares0
Share

1 The top 10 brands favoured by Remainers and Brexiters

Marketers can learn about our divided nation by examining the brands that appeal across the voting referendum voting split, says Emily James, chief strategy officer at Rainey Kelly Campbell Roalfe/Y&R.

Just published