Burger King EMEA senior innovation manager exits

Burger King EMEA senior marketer Joanne Richardson has left her role as part of a restructure at the fast-food chain, which has seen a number of European product marketing and support functions relocate from the UK to Spain.

Burger King: 2012 Angus XT campaign
Burger King: 2012 Angus XT campaign

Richardson held the role of innovation & commercialisation manager, EMEA at Burger King.

She has been with the fast-food giant since 2006 and held a number of roles including New Product Development (NPD) manager in the UK and in the EMEA.

Richardson’s exit comes amid a restructure of a number of Burger Kings EMEA operations, including product innovation, which are being centralised in Madrid.

Richardson is thought to be the only senior departure and the restructure does not impact on the role of UK marketing director Jo Blundell.

Burger King has now replaced Richardson with an internal appointment. Richardson has also  previously worked at Kerry Foods.

Burger King appointed former McDonald’s marketer Jo Blundell as its new marketing director, replacing Sarah Power, in April 2011.

Topics

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Brands that forge an emotional tie are best protected from copycats
Shares0
Share

1 Brands that forge an emotional tie are best protected from copycats

Forging an emotional tie with consumers is one of the strongest ways to protect your brand. Products can be copycatted, but the distinctive identity of a true brand can never be replicated argues Nir Wegrzyn, CEO of BrandOpus.

Just published