Sir Keith Mills to chair Marketing Society Awards for Excellence 2013

Nectar and Air Miles founder Sir Keith Mills has been unveiled as the chairman of the judges panel for this year's Marketing Society Awards for Excellence.

Sir Keith Mills: chair of the judges
Sir Keith Mills: chair of the judges

Mills, who most recently held the post of deputy chairman of LOCOG, will lead a panel of 24 marketing experts in judging this year’s award submissions.

Mills founded Air Miles in 1988 in partnership with British Airways, before devising the Nectar scheme in 2002.

Also among the awards  judges are Boots marketing director Elizabeth Fagan, Mercedes-Benz UK marketing director of passenger cars David George, and British Gas commercial director Will Orr.

The deadline for entries, including those for an inaugural ‘Brand activation’ category, is Friday 8 February. Visit marketingsocietyawards.com to find out more.

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Brands that forge an emotional tie are best protected from copycats
Shares0
Share

1 Brands that forge an emotional tie are best protected from copycats

Forging an emotional tie with consumers is one of the strongest ways to protect your brand. Products can be copycatted, but the distinctive identity of a true brand can never be replicated argues Nir Wegrzyn, CEO of BrandOpus.

Just published