Pick of the week: Whiskas

Jeremy Lee is impressed by the new work for Whiskas: "I don’t like cats, but I do like Abbott Mead Vickers BBDO’s debut spot for Whiskas. It’s a real change from the usual ‘my cat’s my best friend and I’m not lonely’ rubbish in the genre." It was created by Paul Brazier and directed by Chris Palmer through Gorgeous.

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Look out for the invisibles and introverts in your agency
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1 Look out for the invisibles and introverts in your agency

By cultivating a clubbable culture, agencies are ostracising talented introverts, writes Andy Jex, the executive creative director at Saatchi & Saatchi London.

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