118 118 unveils shortlist for £14 million media account

LONDON - 118 118 has shortlisted ZenithOptimedia, Mediaedge:cia and the incumbents, Arena BLM and OMD, to compete for its consolidated £14 million media business.

118 118... shortlist
118 118... shortlist

The pitch, which is being handled by Oystercatchers, kicked off in February.

The account is currently split between OMD UK, which handles the offline account, and the specialist digital arm of Arena BLM, BLM Quantum, which was appointed last year to handle the online business.

In January this year, 118 118 awarded a global ad brief to The Brooklyn Brothers. WCRS, the incumbent on the account, remained on the company’s roster.

Become a member of Campaign from just £45 a quarter

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk ,plus get exclusive discounts to Campaign events

Become a member

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now

Partner content

Share

1 Job description: Digital marketing executive

Digital marketing executives oversee the online marketing strategy for their organisation. They plan and execute digital (including email) marketing campaigns and design, maintain and supply content for the organisation's website(s).