Agency: Fallon London
In association with
Campaign Work, Wednesday, 22 May 2013 02:46PM
Vodafone has released a TV ad across multiple markets as part of the campaign to promote its Red customer plan. The ad, by Grey London, is the second in the series and features a woman lying on a pier in the middle of nowhere. She ignores her vibrating phone before the spot ends with the line: "You have to be able to receive a call to ignore one." The ad was created by Nils Leonard and Leo Rayman, and directed by Frédéric Planchon through Academy.
This article was first published on Campaign Work