Edition Hotels explores concept of collaboration with Vogue Italia

Vogue Italia editor-in-chief Franca Sozzani discusses working with fashion photographer Miles Aldridge in the first of a series of films themed around collaboration.

The films were created by the upcoming London Edition hotel and online magazine Nowness to promote the September opening of the hotel by playing off the hotel chain’s brand, which was conceived via a partnership with hotelier Ian Schrager and Marriott International.

Brands: Edition Hotels and Marriott International

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The top 10 brands favoured by Remainers and Brexiters
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1 The top 10 brands favoured by Remainers and Brexiters

Marketers can learn about our divided nation by examining the brands that appeal across the voting referendum voting split, says Emily James, chief strategy officer at Rainey Kelly Campbell Roalfe/Y&R.

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