Penelope Cruz makes directorial debut with Agent Provocateur short film

A man dons a pair of sunglasses that allow him to see women in just their lingerie in this directorial debut from Hollywood star Penelope Cruz for the launch of her L'Agent line for Agent Provocateur.

The six minute film was written and directed by Cruz, with music by The Optimist, and stars Cruz's sister and co-designer Mónica and husband Javier Bardem, alongside the main protagonists Miguel Angel Silvestre and Irina Shayk.

Company: Agent Provocateur

Brand: L'Agent

Client: Sarah Shotton

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Brands that forge an emotional tie are best protected from copycats
Shares0
Share

1 Brands that forge an emotional tie are best protected from copycats

Forging an emotional tie with consumers is one of the strongest ways to protect your brand. Products can be copycatted, but the distinctive identity of a true brand can never be replicated argues Nir Wegrzyn, CEO of BrandOpus.

Just published