Leap Motion: a hands-on guide from Marketing

Leap Motion, the motion-sensing technology that costs $80 and claims to be 200 times more accurate than Microsoft's Kinect, is an innovation that provides a range of possibilities for brands.

Nick Constantinou, chief executive of digital agency Collective London, talks to Marketing about how retail brands are leading the way when it comes to experimentation with the technology.

Video production by Georgina Brazier (@georgiebrazier)

 

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1 Sainsbury's moves £60m ad account to Wieden & Kennedy

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1 The top 10 brands favoured by Remainers and Brexiters

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