Hottest virals: Air NZ flies to Middle Earth, plus Unilever and Comparethemarket.com

The latest viral video hits from Air New Zealand, Unilever and Comparethemarket.com.

Air New Zealand: promoting sponsorship of The Hobbit
Air New Zealand: promoting sponsorship of The Hobbit

Air New Zealand - Just another day in Middle-earth

Air New Zealand activates its sponsorship of 'The Hobbit: The Desolation of Smaug' with an ad starring its staff who are magically transformed into Middle Earth inhabitants.

Unilever - Why bring a child into this world?

The launch film for Unilever’s 'Project Sunlight’, a multi-million pound initiative that pushes the FMCG giant's sustainability message in all its global markets, is going great guns online, racking up almost 8m YouTube views.

CompareTheMarket.com - Compare the Meerkat Street Party 

'X Factor' presenter Gary Barlow performs the full version of his single with Aleksandr Orlov and friends on Coronation Street to mark the one-year anniversary of the price-comparison site’s sponsorship of the long-running soap.

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
The top 10 brands favoured by Remainers and Brexiters
Shares0
Share

1 The top 10 brands favoured by Remainers and Brexiters

Marketers can learn about our divided nation by examining the brands that appeal across the voting referendum voting split, says Emily James, chief strategy officer at Rainey Kelly Campbell Roalfe/Y&R.

Just published