Time to nominate who should be The Marketing Society's Leader of the Year 2014

The Marketing Society and Marketing magazine are calling for nominations for the coveted title of Marketing Leader of the Year 2014, handing over the crown from Sainsbury's Sarah Warby to this year's outstanding marketer.

Sainsbury's marketing director Sarah Warby won the 2013 title
Sainsbury's marketing director Sarah Warby won the 2013 title

Marketing is asking readers and Marketing Society members to put forward the name of the marketer they most admire for their outstanding contribution to business performance over the past year.

We need your view to help us compile the list of contenders for 2014, with a shortlist to be published in our April issue of the magazine.

The Marketing Leader of the Year will have led the marketing of a brand which has clearly excelled in performance in the past 12 months and would be acknowledged by the whole marketing profession to demonstrate marketing excellence.

Those that make the cut will be inspirational figures for all other current marketers, and be capable of representing marketing to the wider business community.

Submit the name of the one marketer who you think exemplifies outstanding contribution in the field by 28 February via a dedicated microsite, Marketing Society Leader 2014, or on Twitter @TheMarketingSoc using the #msocawards hashtag.

A list of contenders will then be drawn up, with the vote thrown open to readers and Marketing Society members to reflect who the industry believes is most worthy of the accolade of Leader of the Year.

The winner will be chosen from the resulting shortlist by an expert panel of senior marketers and announced at The Marketing Society Awards for Excellence, in association with Marketing magazine, and sponsored by Yahoo, on 5 June at the Hilton, London.

Last year, Sarah Warby, marketing director at Sainsbury's, took the title on the night, with tension mounting in the build up to the event thanks to Paddy Power running a book on who would be named Marketing Leader of the Year 2013.

The winner of the 2014 title will be in impressive company, with previous winners including Craig Inglis of John Lewis, Roisin Donnelly of P&G, Jill McDonald of McDonald’s, Peter Markey of More Th>n and Steven Sharp of M&S, who last year announced his retirement.

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Brands that forge an emotional tie are best protected from copycats
Shares0
Share

1 Brands that forge an emotional tie are best protected from copycats

Forging an emotional tie with consumers is one of the strongest ways to protect your brand. Products can be copycatted, but the distinctive identity of a true brand can never be replicated argues Nir Wegrzyn, CEO of BrandOpus.

Just published