Elusive Keira Knightley packs a punch in Chanel perfume ad

An elusive Keira Knightley stalks seductively around a party decked out in black and white décor.

Elusive Keira Knightley packs a punch in Chanel perfume ad
Elusive Keira Knightley packs a punch in Chanel perfume ad

An array of screens lining the walls of the party run black and white films of Knightley modelling, while a man chases the image of her through the crowd.

The scene changes with a split-second image of Knightley throwing a punch to the camera, before she is seen passing the man by as he walks over a bridge, and she rides a speed boat into the distance.

Brand: Coco mademoiselle, Chanel

Director: Joe Wright

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
Brands that forge an emotional tie are best protected from copycats
Shares0
Share

1 Brands that forge an emotional tie are best protected from copycats

Forging an emotional tie with consumers is one of the strongest ways to protect your brand. Products can be copycatted, but the distinctive identity of a true brand can never be replicated argues Nir Wegrzyn, CEO of BrandOpus.

Just published