'Periods don't have glitter in them' Hello Flo girl hears after mortifying First Moon party

"What are you talking about? This party is a hit. Your grandpa is bobbing for ovaries like a champ!" the girl's mother says, before her daughter finally admits she faked getting her period in this new Hello Flo ad.

The girl, who had painted glittery red nail varnish on a sanitary towel in order to join her "blood sisters" at school, was rumbled straight away by her mother.

But when she gave her mother attitude about her red ruse, she got it in the neck. Her mother decided to throw her a "First Moon" party, which all of her family, her friends, and some cute boys in a band were invited to.

The party was complete with "pin the pad on the period", a uterus pinata, a "vagitian" and the girl's father jumping out of a huge cake while wearing a red lycra onesie.

Needless to say, the girl was suitably horrified.

Brand: Hello Flo

Written and directed by: Jamie McCelland and Pete Marquis

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Brands that forge an emotional tie are best protected from copycats
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1 Brands that forge an emotional tie are best protected from copycats

Forging an emotional tie with consumers is one of the strongest ways to protect your brand. Products can be copycatted, but the distinctive identity of a true brand can never be replicated argues Nir Wegrzyn, CEO of BrandOpus.

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