Half Term Reports 2014: TMW

Campaign asked the ad and media industry to rate and summarise their performance so far in 2014, ahead of our School Reports for 2015. Here's how TMW view the first six months of their year.

  • Durex by TMW

    Durex by TMW

of

score (self-awarded): 7

Number of staff: 246

New business / billings: £4.1 Million

Summary of the year so far: "It’s been a productive first half. We won some great new clients, with Activision hiring us as its pan-European social agency and McCain awarding us its digital and social account. We also added to our government portfolio by winning Right To Buy, and we significantly extended our relationships with existing clients Unilever and Canon.

Our work had a lot of impact. Our integrated campaign, "Go energy shopping", for Ofgem encouraged people to get a better deal on their gas and electricity, while our "#turnofftoturnon" campaign for Durex had an equally important, if somewhat contrasting, message, telling couples to put their phones and laptops down and get their rocks off.

We established TMW_Labs, an exciting new agency offering which allows us not only to test innovative new technology but to actually build it. We also boosted our planning, creative, data and shopper marketing functions with 25 new hires. 

And we were very proud to launch a new model social agency Things With Wings, in conjunction with our sister agency Nelson Bostock. Last but not least, Paul Tullo,TMW Group Chairman and co- founder of TMW, had the honour of being a judge at Cannes this year."

Awards won so far in 2014:

N/a

Pick of the Year: Kia, iPhone powered virtual racetrack

Turkey of the Year: Virgin Holidays, "unleash your mojo" (Mexico) by M&C Saatchi and Lida







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