Social photos of the week

Creature planner Andrew Gibson (left) and Creature London’s managing partner, Dan Shute, prepare unconventionally for the Le Cure de France ride to raise money for The Royal Marsden Cancer Charity.

Rainey Kelly Campbell Roalfe/Y&R’s executive creative director, Mick Mahoney (left), and the chairman, Mark Roalfe, paint each other’s nails for the #2Fingers2BreastCancer campaign.


DigitasLBi staff take pleasure in soaking their chief executive and executive creative director, Anil Pillai (left) and Simon Gill, for the Ice Bucket Challenge.

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How easyJet transformed customer data into emotional anniversary stories
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1 How easyJet transformed customer data into emotional anniversary stories

To showcase innovation and good practice, Campaign is publishing the best case studies from the 2016 Marketing New Thinking Awards, held in association with Sky Media. EasyJet and Havas Helia triumphed in the Data Creativity category for their data-driven work on the airline's 20th anniversary.

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