Turkey of the week: Honey Monster Puffs, The Gate

Ed Owen has doubts about the new Honey Monster Puffs spot: "Everyone likes fun, but nobody likes organised fun. And it seems to be organised fun that the Honey Monster is pedalling in his comeback ad. The Honey Monster was at his best embarrassing his ‘mummy’ – can we have him back, please?"

Topics

Subscribe to Campaign from just £57 per quarter

Includes the weekly magazine and quarterly Campaign IQ, plus unrestricted online access.

SUBSCRIBE

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now
How easyJet transformed customer data into emotional anniversary stories
Shares0
Share

1 How easyJet transformed customer data into emotional anniversary stories

To showcase innovation and good practice, Campaign is publishing the best case studies from the 2016 Marketing New Thinking Awards, held in association with Sky Media. EasyJet and Havas Helia triumphed in the Data Creativity category for their data-driven work on the airline's 20th anniversary.

Just published

More