Social photos of the week

This blurry shot is of DLKW Lowe’s chief strategy officer, Charlie Snow, looking like a blushing Willy Wonka. It was for the British Heart Foundation’s "Wear it. Beat it" campaign.

When Grey won Vodafone’s remaining business last week, it reposted a photo of Nils Leonard snogging Jonathan Marlow. Diary, on the other hand, needed no excuse to reprint the mesmerising pic. Nils by mouth, indeed.

"I can more or less handle the inanity, it’s the lack of a vocative comma that drives me fucking mad," Creature’s Dan Shute says. Diary approves of his quest for better grammar in ads.

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How easyJet transformed customer data into emotional anniversary stories

1 How easyJet transformed customer data into emotional anniversary stories

To showcase innovation and good practice, Campaign is publishing the best case studies from the 2016 Marketing New Thinking Awards, held in association with Sky Media. EasyJet and Havas Helia triumphed in the Data Creativity category for their data-driven work on the airline's 20th anniversary.

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