Ten things you need to know

Ten things you need to know

Mcgarrybowen hires creatives

Mcgarrybowen has strengthened its creative department by hiring Russell Hendrie and Paul Bailey from Karmarama, and WCRS’s Dave Cornmell and Jane Briers.

Leo Burnett lands agency gong

Leo Burnett London won Creative Agency of the Year at the Creative Circle Awards after picking up three golds and 11 silvers. Grey London landed nine golds.

News brands launch ad platform

The Guardian has joined forces with CNN International, the Financial Times, Thomson Reuters and The Economist to launch a private marketplace for programmatic advertising called Pangaea Alliance.

Burns to lead BuzzFeed Europe

BuzzFeed has appointed Kate Burns, the former chief executive of AOL Europe, as the head of its European operations, prompting the departure of Will Hayward.

ASA raps American Apparel

The Advertising Standards Authority has rapped American Apparel again after an online product image of a young-looking 20-year-old model was deemed inappropriately sexual.

Stacey named CEO at DCM

Karen Stacey has been named the permanent chief executive of Digital Cinema Media. She took on the role in an interim capacity after the exit of Simon Rees.

Just Eat sponsors ITV show

Just Eat is sponsoring You’re Back In The Room, ITV’s new game show. The deal was negotiated by Havas Media.

Magnetic adds new members

Condé Nast, ShortList Media and Redwood have joined the magazine marketing body Magnetic.

BBDO Paris picks Elkaim as ECD

Matthieu Elkaim, a creative director at CLM BBDO, has been named the executive creative director at BBDO Paris after a reshuffle at the agency.

Vice wins broadcast award

Vice Media’s Vice News won the Innovation in Broadcasting Award at the Broadcasting Press Guild Awards. Channel 4 landed two factual TV gongs.


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How easyJet transformed customer data into emotional anniversary stories

1 How easyJet transformed customer data into emotional anniversary stories

To showcase innovation and good practice, Campaign is publishing the best case studies from the 2016 Marketing New Thinking Awards, held in association with Sky Media. EasyJet and Havas Helia triumphed in the Data Creativity category for their data-driven work on the airline's 20th anniversary.

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