Social photos of the week

Havas Worldwide’s head of tech and innovation, Michael Olaye, found a striking resemblance between the Fortune 500 CEO baby and his ex-boss Russ Lidstone.

Canada Water was renamed Buxton Water on the day of the London Marathon. An interesting campaign idea, but won’t someone please think of the tourists!

Pete Markey, Campaign’s favourite celeb-hunter (he was previously in Diary with Sylvester Stallone), is at it again. Here he is (centre) with Sherlock’s Martin Freeman (left) and Benedict Cumberbatch (right).

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How easyJet transformed customer data into emotional anniversary stories
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1 How easyJet transformed customer data into emotional anniversary stories

To showcase innovation and good practice, Campaign is publishing the best case studies from the 2016 Marketing New Thinking Awards, held in association with Sky Media. EasyJet and Havas Helia triumphed in the Data Creativity category for their data-driven work on the airline's 20th anniversary.

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