"Brands will use the myth of #BlueMonday to sell you things. Not us," tweets Yorkshire Tea.
Vodafone needs your recommendations for the ultimate #BlueMonday playlist.
What's the one song that gets you through the day? Share your tracks to help make the ultimate #BlueMonday playlist!— Vodafone UK (@VodafoneUK) January 18, 2016
Virgin Media is a little confused.
A competition for all those in need of a Boost.
House of Fraser has the blues.
Comparethemarket.com is giving away £1,000.
Innocent smoothies has some wise words for us.
Today is Blue Monday, the most depressing day of the year. Thankfully, it isn't real and was just invented by someone in marketing.— innocent drinks (@innocent) January 18, 2016
KLM, the Dutch airline, is offering deep rest (depressed) on its flights.
While Air France is refusing to give in to the gloom.
There's no #BlueMonday in our city, says the Paris Tourist Office.
Retailer Very is renaming today #PinkMonday.
Mobile network Three has some reasons to be cheerful.
Poundland is also betting on a cute animal to cheer shoppers up.
Maryland Cookies is offering free treats in return for a follow and retweet.
Turn that frown upside down ???? by winning some Maryland Cookies with a Follow and RT ?????? #BlueMonday *UK only, ends 19/01/16— Maryland Cookies (@MarylandCookie) January 18, 2016
There are more prizes up for grabs courtesy of Wilkinson Sword.
Watch this space, teases easyJet.