TOP 300 AGENCIES: Regional agencies

campaignlive.co.uk, Friday, 21 February 2003 12:00AM

Thanks to its merger, Cheetham Bell JWT rises from fourth to take first place, while Scottish rival Faulds drops into seventh place.

TOP 30 REGIONAL AGENCIES RANKED BY NIELSEN MEDIA RESEARCH BILLINGS

Rank Rank Agency Nielsen Nielsen Year

2002 2001 billings billings on Year

(pounds m) (pounds m) change

2002 2001 (%)

1 4 Cheetham Bell JWT 39.16 29.13 34.4

2 1 Leith 38.52 44.94 -14.27

3 5 Publicity Bureau 37.35 26.43 41.30

4 3 BDH/TBWA 36.12 33.47 7.93

5 25 PWLC 28.76 7.67 274.97

6 9 Bray Leino 21.01 19.40 8.29

7 2 Faulds Advertising 20.38 36.82 -44.64

8 11 BCMB Pilkington 19.98 19.07 4.77

9 6 Attinger Jack Advertising 19.15 22.20 -13.73

10 13 Bridge Ltd 18.87 14.60 29.23

11 17 Nexus/H UK Ltd 17.79 11.17 59.30

12 14 Poulter Partners 16.32 14.35 13.66

13 12 Advertising Principles 15.71 14.90 5.47

14 8 Robson Brown Ltd 15.65 19.55 -19.95

15 18 WAA 12.84 10.04 27.85

16 10 Union Advertising Agency 12.81 19.32 -33.69

17 15 UK Advrt & Marketing Services 12.60 13.34 -5.52

18 19 Cravens Advertising 12.09 9.46 27.86

19 7 Coltas 11.00 20.69 -46.80

20 31 Golley Slater & Partners (Wales) 10.64 6.30 68.79

21 20 1576 Advertising 10.18 8.92 14.06

22 29 Barkers Communications Scotland 10.05 6.66 50.95

23 37 Big Communications 9.66 5.43 77.76

24 38 Walker Agency 8.74 5.05 72.87

25 30 Clear Marketing Communications 8.65 6.60 31.01

26 16 Blair Fowles Advertising 7.44 12.74 -41.61

27 24 Cogent 7.37 7.91 -6.81

28 36 Rhythmm 6.66 5.52 20.75

29 22 Typestyle Advertising 6.17 8.55 -27.83

30 27 Palmer Hargreaves Wallis Tomlinson 5.80 7.60 -23.56

Rank Rank Agency Declared Declared Staff

2002 2001 billings income 2002

(pounds m)

2002 2001 2002

1 4 Cheetham Bell JWT 55.00 57.00 7.40 115

2 1 Leith 30.00 26.70 4.80 60

3 5 Publicity Bureau n.s n.s 4.20 56

4 3 BDH/TBWA 60.00 68.00 8.75 130

5 25 PWLC 28.00 n.s n.s 12

6 9 Bray Leino 41.20 38.10 9.10 93

7 2 Faulds Advertising 38.40 61.00 3.10 62

8 11 BCMB Pilkington 45.00 40.00 n.s n.s

9 6 Attinger Jack Advertising 25.40 24.00 2.00 24

10 13 Bridge Ltd 13.50 13.80 2.10 n.s

11 17 Nexus/H UK Ltd 19.39 14.99 4.07 55

12 14 Poulter Partners 45.70 38.75 6.90 136

13 12 Advertising Principles 31.00 44.70 4.70 80

14 8 Robson Brown Ltd - - - -

15 18 WAA 44.50 39.00 2.60 53

16 10 Union Advertising Agency 16.00 15.20 n.s n.s

17 15 UK Advrt & Marketing Services - - - -

18 19 Cravens Advertising 9.90 10.98 1.50 n.s

19 7 Coltas - - - -

20 31 Golley Slater & Partners

(Wales) n.s n.s n.s n.s

21 20 1576 Advertising 13.00 12.00 1.69 21

22 29 Barkers Communications

Scotland 29.56 25.60 4.47 68

23 37 Big Communications 21.40 22.44 2.60 58

24 38 Walker Agency 23.35 n.s 2.11 32

25 30 Clear Marketing

Communications 18.00 14.00 2.20 n.s

26 16 Blair Fowles Advertising 14.00 19.00 1.30 8

27 24 Cogent 16.10 22.20 5.20 115

28 36 Rhythmm - - - -

29 22 Typestyle Advertising - - - -

30 27 Palmer Hargreaves Wallis

Tomlinson 8.98 n.s - -

This article was first published on campaignlive.co.uk

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