Agency: Leo Burnett London
campaignlive.co.uk, Friday, 04 July 1997 12:00AM
It made us laugh when we saw a story in the newspapers a couple of
weeks ago about Channel 4 and Polygram being annoyed at Richard Branson
for spoofing their Trainspotting promotional poster in his ad for Virgin
West Coast Railways.
So we wonder whether the two film companies will be irritated or amused
when they see the postcards that Neon magazine is giving away this
The title commissioned a special model stylist to stage scenes from
Reservoir Dogs, Butch Cassidy and the Sundance Kid, the Graduate and
Saturday Night Fever as well as a take-off of the cult movie poster.
Have you noticed the twist? All the scenes have been set up and posed
with real Sindy dolls and Action Men
This article was first published on campaignlive.co.uk