MEDIA: For the record

campaignlive.co.uk, Friday, 06 December 1996 12:00AM

Lord Hollick, the chief executive of United News and Media, has acquired a further 10 per cent of the ITV station, HTV. It raises United’s interest in the company to 29.9 per cent, the maximum allowed before mounting a full takeover. United is still insisting that it does not intend to make a formal takeover bid for HTV.

Lord Hollick, the chief executive of United News and Media, has acquired

a further 10 per cent of the ITV station, HTV. It raises United’s

interest in the company to 29.9 per cent, the maximum allowed before

mounting a full takeover. United is still insisting that it does not

intend to make a formal takeover bid for HTV.



The Radio Authority is considering offering a fourth independent

national radio service. A long-wave frequency, 225kHz, previously

assigned to the BBC for use in Scotland but not currently used, is being

re-assigned to the RA. The Authority now intends to move ahead with

advertising the licence.



The Independent Television Commission has announced an investigation

into the practice of premium-channel bundling in the pay-TV market. The

conditional terms on which the Disney channel is being offered by Sky to

cable operators and viewers form part of the inquiry.



The Independent and London Underground’s advertising contractor, TDI,

have banned ads for this week’s Time Out special on weird sex. The ads

show four different cover executions, including a woman sitting astride

a vibrating washing machine and an inflatable sex doll. Ads for TDI and

the Independent will now be typographically led.



The launch of digital television in the UK is facing delays which could

push back BSkyB’s digital plans. The Department of Trade and Industry is

working on legislation to ensure fair access to digital TV decoder boxes

in the interests of fair competition. The Office of Fair Trading wants

to investigate issues concerning fair competition and the results may

not be available until well into 1997.



Almost half of non-subscribers to cable and satellite TV insist that

they remain happy with the choice on terrestrial channels. According to

the latest CIA MediaLab Sensor survey, however, a fifth of non-

subscribers believe that there is too much rubbish on terrestrial

television. The cost of subscribing to the new channels is a deterrent

to more than a third of non-subscribers.



James Brown, the editor of Loaded, and Joanne Elvin, the editor of

Sugar, were both winners in this year’s British Society of Magazine

Editors awards. Brown won editor of the year in the non-weekly general

interest category, while Elvin scooped non-weekly women’s magazines

editor of the year. Other winners included John Dale of Take a Break,

who won editor of the year, weekly women’s magazines, and Adam Edwards

of ES Magazine, who won editor of the year, magazine supplements.



The Guardian Guide is to sponsor Kiss TV, the seven-days-a-week youth

programme broadcast on Mirror Group’s cable channel, Live TV. In a year-

long deal, the Guide will put its name to a segment called the Edge, a

15-minute listings slot broadcast twice weekly. The latest deal builds

on the Guardian’s existing sponsorship of Kiss 100’s daily listings

programme, the Word.



Gruner and Jahr is to launch a new mass-market home interest title,

Prima Home, in early March 1997. Pitched against Ideal Home and House

Beautiful, it has an initial print run of 250,000, but G&J has yet to

decide on the magazine’s frequency.



Emap Metro has acquired the men’s sport and fitness magazine, XL, from

Affinity Publishing for an undisclosed sum. Affinity has produced the

magazine for nine months and the first Emap issue of XL will be

published in February 1997.



The winners of the 1996 Creative Circle first radio competition are

Hayden Rogers and Anne-Marie Burrows of the Central St Martin’s School

of Art with their commercial, Job Centre. The ad features David Abbott,

the creative director and chairman of Abbott Mead Vickers BBDO, talking

to a staff member in a Job Centre. It will be entered for December’s

Aerial Awards.



This article was first published on campaignlive.co.uk

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