INTERNATIONAL: International Gallery; Gotham J. Walter Thompson

campaignlive.co.uk, Friday, 06 December 1996 12:00AM

Linking food and sex may have been done before, but J. Walter Thompson New York’s campaign for the Gotham bar and grill takes the concept into new territory. ‘There are still places your tongue has never been,’ proclaims one poster, part of a campaign running in Manhattan. ‘Hear her go ‘mmmm’ again and again and again,’ says another. All posters use Gotham’s rust-red signature colour as a background. A third execution: ‘Your stomach is an erogenous zone, too,’ completes the trio.

Linking food and sex may have been done before, but J. Walter Thompson

New York’s campaign for the Gotham bar and grill takes the concept into

new territory. ‘There are still places your tongue has never been,’

proclaims one poster, part of a campaign running in Manhattan. ‘Hear her

go ‘mmmm’ again and again and again,’ says another. All posters use

Gotham’s rust-red signature colour as a background. A third execution:

‘Your stomach is an erogenous zone, too,’ completes the trio.



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Country USA

Agency J. Walter Thompson New York

Client Gotham

Copywriter Robert McDougall

Art director Benjamin Vendramin

Executive creative director J. J. Jordan

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This article was first published on campaignlive.co.uk

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