MEDIA: THE INDEPENDENT’S MONDAY SPORTS SECTION: AN EXPERT’S VIEW
By JOHN OWEN, campaignlive.co.uk, Friday, 08 December 1995 12:00AM
John Owen is bowled over by the Independent’s new sports pages on Mondays
John Owen is bowled over by the Independent’s new sports pages on
As a Manchester City fan living in London, I often used to resent the
paucity of coverage given to my team in the Southern issues of the
national press. The only time they got any real column inches was when
they’d just taken a spanking from Arsenal or Spurs.
Dedicated sports sections in Sunday newspapers changed that. But the
Monday editions still invariably ignore the blue side of Manchester. ‘So
what?’ you may ask. ‘Haven’t you had your fill by then?’ Those who voice
these objections are clearly not sports fans. Frankly, if the papers ran
reports of City’s 1-0 win at Leeds in every edition between now and next
Saturday, I’d read them all. And before you say it, I’d read them even
if we’d lost.
The Sun was the first to understand the insatiable appetite of the
sports fan with its ‘Goals’ pull-out. Last Monday, the Independent
became the first broadsheet to launch a tabloid Monday sports section. A
quick comparison with the Guardian proves that it passes the acid test -
no mention of City in the latter, but decent length reports on all of
Saturday’s Premiership games in the Independent.
The section is tidily presented, with the latest on England’s cricketers
in South Africa leading the way and Sunday’s match between Wimbledon and
Newcastle rightly taking pride of place within the football coverage.
Elsewhere, there’s an interview with Jack Charlton, features on boxing,
athletics, tennis, Rugby Union, racing and a statistical ‘Digest’,
before it reaches a soap-box finale on the last page.
All in all, a cracking read. So, Ed, any chance of me cutting the
Independent from now on? Well, on Mondays anyway.
John Owen is Campaign’s only Manchester City Supporter
This article was first published on campaignlive.co.uk
- Artworker Fashion & Retail Personnel Consultancy £23000 - £25000 per annum + Outstanding Benefits!, London
- European Brand Manager Ball & Hoolahan £40,000 per annum, South East
- Marketing & Research Manager - $1.8b Global Publisher Recruitment Revolution Excellent Salary + Bonus Potential + Full Corporate Benefits Package, Chichester
- CRM Manager - Iconic London Brand Tarsh Lazare Marketing Recruitment £40K-£60K + Benefits Package, Central London
- Senior Marketing & New Business Manager Dynamic New Alliances £32000.00 - £45000.00 per annum + Benefits, City of London