HOTLINE: The FSA urges advertisers to persuade children

campaignlive.co.uk, Friday, 09 July 2004 12:00AM

The Food Standards Agency has urged advertisers to make use of celebrities and cartoon characters to persuade children to eat healthier foods. It stopped short of calling for a ban on celebrities endorsing so-called junk food.

This article was first published on campaignlive.co.uk

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