Garnett hits back at anonymous critics as AFVPA battles on
By EMMA HALL, campaignlive.co.uk, Friday, 12 December 1997 12:00AM
The Advertising Film and Videotape Producers’ Association has rebuffed anonymous accusations that it is falling apart under the strain of the ad industry’s row with the actors’ union, Equity.
The Advertising Film and Videotape Producers’ Association has
rebuffed anonymous accusations that it is falling apart under the strain
of the ad industry’s row with the actors’ union, Equity.
Since the AFVPA was kicked out of the Joint Equity Negotiating Group
(Campaign, last week), there has been talk of production companies
setting up an alternative body or bypassing the AFVPA entirely to talk
directly with the Institute of Practitioners in Advertising and the
Incorporated Society of British Advertisers.
But Cecilia Garnett, the chairman of the AFVPA, said: ’People love to
criticise trade associations, but they are mostly people who don’t have
much to do with us.’
As well as the Equity dispute over voiceover fees, the AFVPA has been
involved in a dispute with the Creative Directors Forum about the cost
and transparency of commercials production.
This dispute is expected to set the AFVPA an even harsher examination
than the Equity row.
This article was first published on campaignlive.co.uk
- Senior Digital Designer Twist Recruitment £35000 - £42000 per annum + benefits, City of London
- Digital Media Senior Executive - Mobile - Leading Agency Ultimate Asset £23000 - £28000 per annum + Amazing Benefits, London
- SENIOR DIGITAL PLANNER - INTEGRATED AGENCY Live Recruitment £50000 - £70000 per annum, City of London
- Digital Marketing Manager - Ardington Ltd Ball & Hoolahan £Competitive Salary Package, South East
- Brand Activation Manager Ball & Hoolahan £36,000 + Car/Car Allowance, South East
- Sorrell says Publicis / Omnicom's 'merger of equals' is 'impossible'
- Gatwick rolls out 'guess the X-ray' competition
- iProspect appoints chief media officer among four senior hires
- Dove launches first cinema campaign with 'real beauty' sequel
- IAB: ad is 'viewable' if half of it is seen for one second
- Powerade launches global World Cup campaign