FOR THE RECORD

By ALASDAIR REID, campaignlive.co.uk, Friday, 15 August 1997 12:00AM

The Times/Sunday Times Website has become the first newspaper site to receive an audit certificate from ABC//electronic. The site recorded more than 7.8 million page impressions in May 1997, putting it at the top of the ABC//electronic league in the UK.

The Times/Sunday Times Website has become the first newspaper site

to receive an audit certificate from ABC//electronic. The site recorded

more than 7.8 million page impressions in May 1997, putting it at the

top of the ABC//electronic league in the UK.



Bizarre, John Brown Publishing’s new specialist men’s lifestyle title,

has recorded a first ABC of 70,164, beating the sector’s other launches,

IPC’s Eat Soup and Dennis Publishing’s Stuff.



IPC Magazines has promoted Eileen Melville, ad director of the

Specialist Group’s Leisure Group, to the new position of ad systems

director across all three of the company’s publishing groups. Melville’s

primary responsibility will be to ensure Millennium compliance of all

IPC advertising systems.



Hello! magazine has secured a one-year deal to ’sponsor’ a bus used to

train London bus drivers. The magazine hopes to attract upmarket readers

along the bus’s route, which takes in London’s Knightsbridge shopping

area.



Emap Radio has appointed Martyn Healy as North-west creative director,

responsible for the creative services of Piccadilly Radio, Radio City

and Red Rose Radio. He will work closely with Emap Regional Sales to

generate agency revenue. He joins from Metro Radio.



Active, a free health and fitness magazine, will launch in the autumn

and will be distributed at 1,000 health clubs in the UK. Two pilot

issues have been trialled in 500 clubs and it aims to be available in

all the UK’s health clubs and leisure centres later this year.



Young ABC1 men would miss newspapers more than any other medium,

according to research by Parker Tanner Woodham for Times Newspapers. The

research found that while other types of media were well respected,

newspapers gave respondents ’fuel for conversation’.



Wagadon’s new magazine for women will be called Frank. The magazine,

which comes from the same stable as the Face and Arena, has been billed

as a ’new era’ title. October’s launch issue will have a print run of

220,000.



VH-1, the cable and satellite TV music station, has appointed David

Allen as marketing manager. Allen joins the station from Ruddles

Brewery, where he spent three years as brand manager.



The Financial Times is creating a premium business channel through the

Microsoft Internet Explorer 4.0 Web browser. The FT will be displayed as

part of the channel tool bar on the desktop of browsers in the UK. The

channel will publish headlines and summaries on politics, business and

economics.



BBC Magazines has appointed Hayley Granston as advertising manager of

its new women’s monthly, which launches later this year. Granston was at

IPC for eight years, latterly as ad manager for Family Circle and

Living.



Leo Burnett has promoted Liz Workman to vice-president, executive

regional media director for Europe, Middle East and Africa. Workman, who

was previously regional media director for Southern Europe, takes over

from Nick Brien, who was appointed chief executive of Leo Burnett in

London in June.



TNT magazine is to continue broadcasting TNTfm, the West London-based

occasional radio station, for another 28 days in support of its bid for

the licence scheduled for 1998. The station, aimed at Australians, New

Zealanders and South Africans living in London, will broadcast

throughout October on 87.7 FM.



This article was first published on campaignlive.co.uk

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