Tequila puts former client in charge of Manchester agency
By ELEANOR TRICKETT, campaignlive.co.uk, Friday, 25 June 1999 12:00AM
Tequila is launching a new agency in Manchester this week and has drafted in a top-level client to head the operation.
Tequila is launching a new agency in Manchester this week and has
drafted in a top-level client to head the operation.
Paul Biggins, the vice-president, marketing at Planet Hollywood Europe,
will take on the role of managing director of Tequila Manchester,
heading a 12-strong team which has been assembled from a handful of
staff from Tequila Payne Stracey in London as well as recruits from
Sean Kinmont, the joint creative director of Tequila Payne Stracey, will
assume the role of executive creative director during the launch of the
Manchester shop, although he will continue to be based in London.
Kinmont’s brief is to get the creative offering off the starting blocks.
He plans to recruit a creative director to sit permanently in the
Jane Asscher, Tequila Payne Stracey’s chief operating officer, will
oversee the launch.
Biggins commented: ’As a client, I have worked with Tequila for six
years and I was delighted when the opportunity came up to run the
Manchester office. There is a strong advertising agency offering in
Manchester, but few that focus on the area in which Tequila lies.’
Cussons - an existing client of Tequila Payne Stracey - has been named
as the Manchester shop’s first client. However, the main focus will be
on attracting new business from outside the group.
Asscher said: ’Many national and international brands have expressed an
interest in seeing the Tequila Worldwide network extended to the North
This article was first published on campaignlive.co.uk
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