NEWS: Pentax shares gold honours with Levi’s at Campaign Press

By JANE AUSTIN, campaignlive.co.uk, Friday, 29 March 1996 12:00AM

K Advertising and Bartle Bogle Hegarty won the top gold awards at the Campaign Press Awards on Wednesday.

K Advertising and Bartle Bogle Hegarty won the top gold awards at the

Campaign Press Awards on Wednesday.



K Advertising won the best individual advertisement category with Pentax

‘baby’, and BBH’s Levi’s work gained the gold for the best campaign of

advertisements.



BBH was named the inaugural winner of the Most Successful Advertising

Agency prize at the 23rd Press Awards ceremony, held in London.



The agency was also nominated the most successful agency in consumer

magazines and national newspapers, while Saatchi and Saatchi was named

the most successful agency in business magazines, with Abbott Mead

Vickers BBDO voted the most successful agency in regional newspapers.



Silver winners included BMP DDB’s Volkswagen ad, ‘flip book’, for best

automotive ad; the Vegetarian Society and Poulters with ‘half pounders’

for the best charities ad; Saatchis’ ad for the Commission for Racial

Equality, ‘brain’; M&C Saatchi’s ‘Goya’ for the Independent in best

media and entertainment category; and the Abbott Mead/Ikea UK ad,

‘beergut’, for best retail stores advertisement.



This article was first published on campaignlive.co.uk

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