3 'Tuperzik' by WCRS

The fourth and final instalment in WCRS's deeply surreal brand advertising for 3 is an odd mix of Tupperware and Ann Summers parties, all served up with a thick slice of music. The ad, directed by Traktor, opens on a secret gathering of housewives who are presented by their host with an array of organic-shaped plastic tubs which, when they're opened, glow, pulsate and start playing music that has a drug-like effect on the women. The party takes a more sinister turn when it is raided by the police, although one of the women manages to make her escape down a conveniently located tube, throwing the officers off her trail by lobbing one of the tubs at them and intoxicating them in the process.


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