INTERACTIVE: Labour Election ’97

By CHARLIE DOBRES, head of Lowe Digital, campaignlive.co.uk, Friday, 30 May 1997 12:00AM

Well, they won it in the Shires and they most certainly walked it on the Web. Clean, basic design (though rather slow) with some useful interactive features. I now know that my local MP, Ken ’Lizard’ Livingstone, was ’previously an animal technician at the Royal Marsden Hospital and is vice-president of the Council of the Zoological Society of London’. I would have voted for him anyway, but this may just have tipped the balance for animal-lovers.

Well, they won it in the Shires and they most certainly walked it

on the Web. Clean, basic design (though rather slow) with some useful

interactive features. I now know that my local MP, Ken ’Lizard’

Livingstone, was ’previously an animal technician at the Royal Marsden

Hospital and is vice-president of the Council of the Zoological Society

of London’. I would have voted for him anyway, but this may just have

tipped the balance for animal-lovers.



The site reflects the feel of New Labour but I’d appreciate it if its

content was changed to update me on the whirlwind of policy

announcements that have followed its election. (I’d also like to be able

to play over and over again that moment at around 3am when Michael

Portillo discovered humility.) But perhaps this Government is moving too

fast for the Web.



Or am I a cyber-sceptic?



Client The Labour Party

Brief Communicate Labour’s five pledges and key election messages in a

dynamic and engaging way

Created by The Wire Station - Online

Programming The Wire Station - Online

Address www.labourwin97.org.uk



This article was first published on campaignlive.co.uk

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