Agency: Fallon London
By CHARLIE DOBRES, head of Lowe Digital, campaignlive.co.uk, Friday, 30 May 1997 12:00AM
Well, they won it in the Shires and they most certainly walked it
on the Web. Clean, basic design (though rather slow) with some useful
interactive features. I now know that my local MP, Ken ’Lizard’
Livingstone, was ’previously an animal technician at the Royal Marsden
Hospital and is vice-president of the Council of the Zoological Society
of London’. I would have voted for him anyway, but this may just have
tipped the balance for animal-lovers.
The site reflects the feel of New Labour but I’d appreciate it if its
content was changed to update me on the whirlwind of policy
announcements that have followed its election. (I’d also like to be able
to play over and over again that moment at around 3am when Michael
Portillo discovered humility.) But perhaps this Government is moving too
fast for the Web.
Or am I a cyber-sceptic?
Client The Labour Party
Brief Communicate Labour’s five pledges and key election messages in a
dynamic and engaging way
Created by The Wire Station - Online
Programming The Wire Station - Online
This article was first published on campaignlive.co.uk