HOTLINE

By STEFANO HATFIELD, campaignlive.co.uk, Friday, 31 October 1997 12:00AM

Christine Walker, the founder of Walker Media, is expected to reach agreement with her former employer, Zenith, this week over the contested restrictive covenants in her contract. Walker is thought to be keen to avoid a prolonged court battle while she attempts to get her new company off the ground. Meanwhile, her name has been linked with a number of major media accounts and some of the top names in the business. She denies having any clients or staff to date (Interview, p4).

Christine Walker, the founder of Walker Media, is expected to reach

agreement with her former employer, Zenith, this week over the contested

restrictive covenants in her contract. Walker is thought to be keen to

avoid a prolonged court battle while she attempts to get her new company

off the ground. Meanwhile, her name has been linked with a number of

major media accounts and some of the top names in the business. She

denies having any clients or staff to date (Interview, p4).



John Brown, managing director and founder of John Brown



Publishing, is handing over his managerial duties to Andrew Hirsch,

managing director of the company’s contract publishing business. Hirsch

becomes chief executive of both the contract and consumer divisions.

Brown, who becomes chairman of the two groups, plans to concentrate on

developing the company’s TV interests and international publishing

opportunities.



Tom Hudson, the former creative director of BST-BDDP, has not moved over

to the merged BDDP GGT agency. Hudson would not comment on his

departure, but a spokesman for the agency said ’he left by his own

choice’.



Jean-Marie Dru, the chairman and co-founder of the BDDP group, is to be

the next president of the jury for the Cannes International Advertising

Festival. He last served on the Cannes jury in 1983.



Euro RSCG’s plans to link up with a global network have led to

speculation that Leo Burnett and Grey are the lead contenders, although

Bozell and Bates are also being mooted as possible partners. The Euro

RSCG network is not cash-rich, and a deal is likely to involve a share

swap rather than a merger or acquisition.



Sainsbury’s has confirmed the appointment of Grey Brand Futures to a

’piece of qualitative research on the perception of its brand’. A

spokesman said Grey will canvass both staff and customers about brand

image, while the design company, 20-20, will conduct a brand audit on

Sainsbury’s stores and packaging.



Kimberly-Clark is reviewing its global feminine hygiene business,

currently handled by Ogilvy & Mather. The review will cover its Kotex

sanpro brands - which spent about pounds 1.2 million in the UK in the

past 12 months - but does not include the client’s Huggies nappies

brand.



Scottish Hydro is set to conduct credentials meetings with a number of

London agencies. The Perth-based utility aims to be in the vanguard of

national electricity marketing once the power market is deregulated next

year, and is understood to have earmarked pounds 2 million to help its

case.



However, a spokesman claimed the advertising search was for a ’small

project’.



Sunbeam, the US-based electric appliance manufacturer, has appointed

Ogilvy & Mather to handle its pan-European advertising. O&M, which won

the business without a pitch, already handles the brand in the

Americas.



Sunbeam in the UK was previously handled by Buckfield Lord & Co.



Ammirati Puris Lintas has snatched the full-service advertising for the

fountain pen brand, Montblanc, from the incumbent, BBDO, after a

three-way pitch. The business, which is estimated at dollars 25 million,

will be led from APL Hamburg. The agency network has also won the

worldwide advertising for Iridium, an international consortium of

telecommunications and industrial companies, which plans to launch a

global wireless telecommunications network in 1998.



Jeffrey Archer is to star in the latest BT ad and will donate his fee to

charity. The commercial, through Abbott Mead Vickers BBDO, shows the

novelist making a phone call to a Hollywood producer. It breaks next

week.



UKTV, the BBC/Flextech joint venture, is to launch a Preview channel on

satellite to promote its three new cable channels, UK Arena, UK

Horizons, UK Style. UKTV Preview will simulcast blocks of programming

from the new channels each morning from 7am.



This article was first published on campaignlive.co.uk

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