By LISA CAMPBELL, campaignlive.co.uk, Friday, 01 October 1999 12:00AM
The DDB network is thought to have won the pan-European account for Scott’s - the garden products manufacturer whose brands include Miracle-gro and Weedol - after a pitch against Ogilvy & Mather, BDDP, Publicis and the Bozell network. Delaney Fletcher Bozell and BJK&E Media are the UK incumbents on the account, which is worth pounds 3 million.
The DDB network is thought to have won the pan-European account for
Scott’s - the garden products manufacturer whose brands include
Miracle-gro and Weedol - after a pitch against Ogilvy & Mather, BDDP,
Publicis and the Bozell network. Delaney Fletcher Bozell and BJK&E Media
are the UK incumbents on the account, which is worth pounds 3
Rainey Kelly Campbell Roalfe/Y&R has made 12 redundancies following the
merger of the two agencies last month. The ten names from Y&R include
Miriam Jordan Keane, head of account management, and Gail Hartland, head
McCann-Erickson has promoted Lee Daley, previously director of strategic
planning, to the position of executive vice-president, chief strategy
officer, Europe, Middle East & Africa.
David Simoes-Brown, planning director at Partners BDDH, is leaving the
agency to join Court Burkitt and Co as its new board planning
Simoes-Brown, who starts at the end of the year, replaces Geoff
Snowball, who has resigned to join a management consultancy.
Team Saatchi is launching the first advertising for the recruitment
company, Brook Street, since the famous Brook Street Girl campaign
created by Saatchi & Saatchi in the 80s. The pounds 500,000 poster
campaign runs for six months.
Chrysalis Radio’s sales operation has expanded to form a new company,
Chrysalis Radio Sales. The move follows the group’s acquisition earlier
this year of Border Television’s three Century Radio stations.
Vtech, the electronic toy manufacturer, is talking to agencies about the
future of its pounds 2 million full-service account. BMB Advertising
handles the creative work on the business with media buying through
The door-to-door trade body, the Association of Household Distributors,
has merged with the Direct Marketing Association to form the
The Republic, the breakaway integrated agency from MBO, has been
appointed by the telecommunications company, Nortel Networks, to
handle a branding programme for its joint communications venture
with MCI WorldCom.
The Japanese advertising giant, Dentsu, is setting up a media agency in
Taiwan, called the Media Palette, which will also be established
throughout Asia. The Media Palette is a joint venture between the three
Dentsu companies, Dentsu Taiwan, Kuo Hua and Commex International.
Brave Advertising is working on the Martin Dawes Telecommunications
Retail account. The agency has been appointed after working for the
company on a project by project basis.
ITV2 has secured carriage on Telewest Communications’ cable network in a
deal that will see the digital channel available in a further 850,000
homes across England.
About two million homes now have access to ITV2.
The Mirror is believed to be working on a weekly women’s magazine,
called M, which will be launched in October. Marianne Jones, the
former features editor of Marie Claire, left several months ago to
work as deputy editor on the new magazine, and three others from Marie
Claire and Marie Claire Health & Beauty have joined her.
Call to Action, the direct marketing industry’s creative taskforce, is
running a one-day copywriting workshop on 20 October. Tutors include
FCA!’s Shaun McIlrath and Ian Harding, Craik Jones’s Pamela Craik and
Stretch the Horizon’s Ed Prichard.
This article was first published on campaignlive.co.uk
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