CLOSE-UP: TURKEY OF THE WEEK

By JADE GARRETT, campaignlive.co.uk, Friday, 19 November 1999 12:00AM

Jade Garrett thinks the Ariel tablets ad from Saatchi & Saatchi is completely irrelevant: ’When I’m trying to decide which brand of washing tablets to buy, I have to confess I’m not in the least bit interested in the fact that women are having babies at 40.And I certainly couldn’t care less that those children like itsy-bitsy spiders. What I want to know is does the bloody product do the job? To top it all, the voiceover is so patronising - I hate it.’

Jade Garrett thinks the Ariel tablets ad from Saatchi & Saatchi is

completely irrelevant: ’When I’m trying to decide which brand of washing

tablets to buy, I have to confess I’m not in the least bit interested in

the fact that women are having babies at 40.And I certainly couldn’t

care less that those children like itsy-bitsy spiders. What I want to

know is does the bloody product do the job? To top it all, the voiceover

is so patronising - I hate it.’



This article was first published on campaignlive.co.uk

X

You must log in to use Clip & Save

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Additional Information

Campaign Jobs